Here, the blue curved portion of the logo embodies a number of concepts related to cognition and ingenuity (a thought bubble, question mark, or a stylized brain). The descender of the 'g' in the word mark portion of the design was modified to respond to) the curvature of the 'brain' graphic. The nestled look of the wordmark imbues the logo with added continuity and coherence.
©1998-2023 Chris Pavlik // Force Ten Design.